Google to Offer Banner Ads
In a shift from its text ad-focused approach to online advertising, Google will now offer its AdSense advertisers the ability to place banner ads as well as text ads on its contextual ad network. Four sizes will be offered that mirror sizes already in use for text-based ads making it very easy for publishers to incorporate the new ads into their site layout. Publishers can choose whether or not they want banners ads to appear in rotation with text ads.
by Steve Hall May-13-04 Click to Comment