Target Promotes Two Day Sale With Wake Up Call

In an intriguing combination of viral promotion and telemarketing, Target is insuring attendance to its two day sale November 26 - 27 by letting shoppers, on November 17, sign up to receive a wake up call on the day of the sale. Visitors to this site can view videos and choose their caller from a list including such odd characters as Darth Vader, some cheesy heartbreaker, a tween diva, a helpful construction worker, Dennis the rooster or Heidi Klum. The work was created by Mother New York.

Written by Steve Hall    Comments (1)     Nov-12-04  
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I love Target

Posted by: Wendy on November 21, 2005 02:58 PM

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