Automotive Web Promotion Brings Customers to Dealerships
Pontiac has launched "Catch A G6," a website where visitors can submit pictures of Pontiac G6's they have taken, get a free ringtone and be entered into a drawing to win a million dollars.
Smartly, the site provides dealer listing info so those in search of the million dollar prize will, if that can't find a G6 on the road, walk into dealerships to take the picture. You can be sure the sales force will be ready to pounce. Simple but smart promo.
by Steve Hall Mar-10-05 Click to Comment
hey GM will do whatever it takes nowaday to sell those cars. Toyota is right on their heels, it won't be long and they will be #1.