Book Promoted With Sheep And One Hit Wonder

Seems book publishers are increasingly experimenting with new means to promote new titles. A book by Sam Apple, called Schlepping Through The Alps is being promoted with a comical "Who Let The Jews Out" Flash video crafted to the tune of Baha Men's Who Let The Dogs Out.

For an uglier version of the tune, check out this video.

Written by Steve Hall    Comments (0)     Apr-14-05  
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