WOMMA Measurement Conference to Follow AD:TECH Chicago

For those traveling to Chicago to attend AD:TECH Chicago July 11 and 12, the Word of Mouth Marketing Association has conveniently scheduled its "Measuring Word of Mouth" conference on July 13. The conference will address issues such as tracking and measuring word of mouth, establishing ROI, determining the best strategies, optimizing efforts for viral distribution and how word of mouth can find a home in any media plan. Full conference information and schedule is available here.

Written by Steve Hall    Comments (2)     File: Industry Events     Jun- 9-05  
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"Car's Jr. Restaurants?" Maybe you could try just a teensy bit of proofreading before sending these out.

Posted by: Angus Parvo on June 10, 2005 12:22 PM

Maybe you could comment under the right post? :-)

Posted by: Steve Hall on June 11, 2005 07:11 PM

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