Ad Network Introduces Video Ad Unit


Premium Network Inc., an online advertising and promotions firm, has announced the introduction of a new 300x250 in-page and pop-up full-motion sound and video ad unit allowing marketers to use standard broadcast commercials online. By converting standard AVI files to 15 second video ad spots, marketing ads can be deployed on individual sites or across the entire network of websites in the Premium Network. In addition, in-page or pop-up ads can have a click-through URL or, in some cases, can open an advertiser’s website in the background.

Currently, Premium Networks is using the ad unit to promote the Bantam Books release of Blind Alley on the Crimescene .

by Steve Hall    Jul-30-05   Click to Comment   
Topic: Online   

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Advertisers just don't get it. So the problem here is that people WANT to watch full length, full size ads online? That's exactly the reason why the TURN OFF the TV and head to the computer - to get the information they need WHEN they want it, HOW they want it, WITHOUT commercials.

Posted by: Regular Joe on August 1, 2005 9:20 AM