Songwriter Writes 'Just Do It,' Hopes Nike Will Just Buy It

Twelve-year-old Khristiana "Tia" Parchman has written, arranged and produced a song called "Just Do It" which she, along with her co-producer father, hopes Nike will consider using in upcoming ad campaigns. We're no talent scout but we think this tune certainly has possibilities. There are no lyrics (yet) other than "do it" repeated during portions of the song. You Wieden + Kennedy folks should give it a listen. Here.

by Steve Hall    Sep- 7-05    
Topic: Commercials

Desperate Housewives Buy And Sell Husbands in France


Adverblog points to a French promotion for the debut of Desperate Housewives in France. Called HusbandsForSale, the site lets women buy and sell a husband online choosing them by region, age and an odd metric, perfection level. It's all in French so we'll have to take Adverblog's word it's well done.

by Steve Hall    Sep- 7-05    
Topic: Online, Television

Video Adventure Promotes KFC Flavor Station


As part of its flavored chicken Flavor Station promotion, KFC has launched ChooseYourSauce, a site that let's people choose there own adventure, After watching a clip of a couple guys in an office cubicle, three choices are presented at the end of the clip that lead to different story lines. The choices, of course, relate to KFC's new offering which lets customers choose from three lunch items - chicken strips, popcorn chicken and chicken wings - then choose one of three sauces - fiery buffalo, honey barbecue and sweet and spicy. The chicken is then served slathered with the chosen sauce. Foote Cone & Belding created the site and handles the rest of the $35 million campaign.

by Steve Hall    Sep- 7-05    
Topic: Brands, Online

Bounce Isn't Just A Fabric Softener


Fabric softener Bounce has launched Bounce Fresh Ideas Message Board, a place where people can come and read about different uses for the product and post their own uses. We're not talking about throwing a sheet in the dryer to make your clothes smell nice. That's just boring. We're talking about using them to make trash cans smell better, placing them in an open window to keep bugs out, slapping it on an air conditioner filter to sweeten up the room, hanging them around the house after a flood to get the smell out, using it to clean sticky pans and using it as mouse repellent. Talk about extending a products usage. Hass MS&L is promoting the site.

by Steve Hall    Sep- 7-05    
Topic: Online

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Church of England Launches Ad Campaign


While it's no where near the boldness of the American United Church of Christ's "we welcome all" ad campaign, the Church of England has launched a new ad campaign encouraging church attendance. The campaign consists of posters distributed to churches across the country with slogans such as "You have to be a pretty good bloke to let 40 screaming kids and a bouncy castle in your house"; "Why go to India to find yourself? You might be around the corner"; "Church. It's not as churchy as you think"; and "The church educates millions of children. And not in a 'what does Psalm 17 tell us', kind of way." The ads carry the tagline, "Church. Part of modern life." The campaign was created by Fallon.

UPDATE: The Archbishops' Council of the Church of England's Head of Broadcasting Arun Kataria tells us this campaign is not from the Church of England but commissioned by Channel Five to coincide with a television program of theirs.

by Steve Hall    Sep- 7-05    
Topic: Poster

Kanye West Bush Comment Becomes T-Shirt


As soon as Kanye West went off-prompter during NBC's A Concert for Hurricane Relief Friday saying, "George Bush doesn't care about black people," enterprising t-shirt company Moe Wampum began marketing shirts with West's comment emblazoned upon them. Bucky Turco informs us the shirts are being promoted through the BlogAds ad network and appear on, among others, Gawker Media's Wonkette.

by Steve Hall    Sep- 7-05    
Topic: Specialty