Virgin Atlantic to Choose Ultimate Jetrosexual
Having fun with the whole metrosexual trendlet, Virgin Atlantic Airways announced that nominations for its ongoing Jetrosexual Awards will close this Friday, September 16. Apparently, hundreds of people have nominated their metro/jetrosexual friends since the program launched in June. The program seeks the ultimate Boston and Washington D.C. area entrepreneur and will award the Bostonian and DCist that best personifies the Jetrosexual spirit. Virgin Atlantis says the awards celebrate a "new emerging business culture lead by a growing group of Jetrosexuals, those high fliers who move business and culture forward each and every day."
The nomination site includes a list of 11 Jetrosexual Commandments including "Thou shalt be able to order a beer in at least six different languages" and "Thou shalt respect the five minute rule when using the lavatory." Local semi-finalists will be announced on September 30, 2005, be reviewed by a selection committee with final awards announced October 17, 2005. The winner will enjoy a high flying, Virgin Atlantic Upper Class experience to London.
Topic: Online, Promotions, Trends and Culture
. . . as a breathless nation eagerly awaits the outcome. (Yawn.)