Gallup: Ad Folk Still At Bottom of Honesty and Ethics List


According to Gallup's annual honesty and ethics poll, we all still suck. The poll says advertising practitioners rank below congressmen and just above car salesmen and telemarketers Just as in past years, there's not much respect out there for us ad folk. We'd venture to say purveyors of pop up/unders sure haven't helped our cause. Anything to say in answer to that FastClick, ValueClick, Casale Media?

Written by Steve Hall    Comments (3)     File: Research, Trends and Culture     Dec- 6-05  
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Beware tempting the harpies. They may call you up and threaten to call your boss and get you fired.

Posted by: Ben Popken on December 6, 2005 10:53 AM

Darn stinking right. Fu$$ing fly-by-night networks who have a billion searches a month, 80% pop-unders, pop-up or pop-fucking-sideways are killing the online ad industry. I guess thats what we get when we let a bunch of savy programmers from lawless countries infiltrate our business.

Posted by: John on December 6, 2005 01:35 PM

I like how Gallup wants you to PAY for the results of their study on ethics. How unethical! (I like free data.)

Posted by: Greg on December 6, 2005 01:49 PM

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