CBS to Offer March Madness Online On Demand

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CBS SportsLine in partnership with CBS Sports, CSTV and the NCAA today launched NCAA March Madness on Demand, an online video player that will stream the first 56 games of the 2006 NCAA Division I Men's Basketball Championship as they are broadcast by CBS Sports beginning on March 16th. The broadcasts will be available on NCAASports.com for free. Users can also access MMOD via links on CBS SportsLine and CSTV.com.

CBS thinks MMOD will attract one of the largest audiences in the history of live streaming events on the Internet. Capacity will be available to provide millions of video streams over the course of the Tournament but to manage the anticipated demand during Thursday and Friday, March 16th and 17th, access to the MMOD video player will be managed using a "virtual waiting room." When demand exceeds peak capacity virtual lines will form. Viewers need to apply for a VIP status to insure quicker access.

Umm...wouldn't it be a hell of a lot easier to just turn on the TV?

Written by Steve Hall    Comments (3)     File: Online, Television     Mar- 6-06  
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Comments

Turning on the TV gets one game. It appears that this will give you all the concurrent games. Sounds pretty nice. I can't wait until five years when this stuff is mature enough to attract the non-technophiles.

Posted by: Tom on March 7, 2006 09:41 AM

what a retard you are. does everone in the world get cbs on their television?
How were you ever allowed to put your opinion on a webpage. Why read this page, why not just ...forget it. You're dumb

Posted by: responder on March 17, 2006 04:46 PM

It seems like too much trouble to try and smuggle a small TV into an office environment. So, since the tournament started at 11am on Thursday, CBS clearly aimed to reach the large numbers of office workers who would like to but previously could not watch tournament games during the workday.

Posted by: Kim on March 19, 2006 09:38 PM

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