Dworin Files Suit Against 'Ego-Maniacal' Deutsch


Back in February, we conveyed former Deutsch President Steve Dworin was suing Donnie Deutsch because he felt Deutsch had broken a "non-disparagement" agreement the two signed when Dwarin left Deutsch on 1994 becasue of things Deutsch wrote in he recent book, Often Wrong, Never in Doubt. Now AdWeek reports a formal document was filed yesterday in Superior Court in Union County, New Jersey suing Donnie Deutsch, Deutsch CEO Linda Sawyer and the agency for $56 million.

The suit proves to be juicy with Dworin calling Deutsch "emotionally unstable" and ego-manial," claiming Deutsch used drugs, claiming Deutsch was given the agency by his father "on a silver platter with a silver spoon," implying Deutsch was jealous of Dworin for making the agency successful, angry that Deutsch said hiring Dworin was "his biggest professional mistake" and claiming Deutsch overslept, missed meetings and shirked his responsibilities.

Advertising dirt, gossip and slander, my friends. We haven't had anything this juicy in a long time. The Donny certainly has issues but Dworin worked at Popstick, the Boston agency headed by goofball Apprentice contestant Danny Kastner so who knows which D is the odd one here. Maybe Dworin just wishes he looked as good as Deutsch in a Speedo.

by Steve Hall    Mar-31-06   Click to Comment   
Topic: Agencies, Policy   

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Several months from now:
Donny Deutsch on the front page of the NY Post, handcuffed,
head bowed, led away by law enforcement.
A man can dream, can't he?

Posted by: johnny adman on March 31, 2006 6:40 PM

if you've been in this biz for any real amount of time, then you know this poor bastard dworin is a down on his luck desperate individual whose last chance in life is trying to make a quick buck off of deutsch's back....

Posted by: ben on April 1, 2006 12:39 AM

How true, hence my alluding to that very thought in my last sentence:-)

Posted by: Steve Hall on April 1, 2006 8:21 PM

Someone should explain to Dworin that to win a slander and libel case, the accusations must be false.

Posted by: Darrin on April 3, 2006 3:27 PM

Maybe Donny's pic just keeps popping up in all the right places..ah..those tan lines..
Ogilvy builds viral photo feature for Kodak

Posted by: adchick on April 4, 2006 11:04 AM

What does it matter is Mr. Deutsch was "emotionally unstable", "ego-manial,", used drugs, given the agency "on a silver platter with a silver spoon,". Furthermore, if it was his company, why can't he oversleep, missed meetings and shirked his responsibilities? Working in advertising for 20+ years, this is an ego business. Jealousy runs rampit. Especially the creative end of it. Anyone to tell you differently is has not spent time in it - or is in a huge sense of denial. From the author's comments, it appears that the suit is opinion and not fact. Additionally, it does really matter if Mr. Deutsch is an ass or a saint. If he didn't slander or do something illegal (which is not mentioned), Mr. Darwin should be paying Mr. Deutsch and Ms. Sawyer's legal fees...

Just my thoughts for the day.

Posted by: John on August 21, 2008 4:08 PM