Bob Garfield Did Not Explain Word of Mouth
We'd like to offer an apology to Bob Garfield. In a piece we wrote yesterday about a CoBrandiT video that featured footage of Bob doing an interview with CoBrandiT that included outtakes shot prior to the actual interview, we mis-stated Bob knew he was in on the joke when, in fact, he was not. He had made some comments, in jest, while defining word of mouth prior to the beginning of the actual interview. Bob says CoBrandiT used those comments without his knowledge and he thought those shooting the video worked for WOMMA and not for CoBrandiT. We respectfully apologize. Though, we still think the video was hilarious. Rather than incur further wrath, CoBrandiT has taken the video down and placed an apology in its place. Now back to our regularly scheduled programming.
Topic: Announcements, Industry Events, Word of Mouth
The only mistake is thinking anyone at any agency gives one tenth of a turd about what WOMMA thinks.
Bob Garfield didn't know either.