What Came First, the Drunken College Kids or the Liquor Ads? / Jossip

Commenting on a recent Virginia ruling banning liquor ads from the state's college newspaper and the subsequent lawsuits filed by V Tech and University of Virginia students against the ban which the American Civil Liberties Union supports, Jossip wonders which came first: drunken college kids of liquor ads. Jossip even puts forth a tagline Bud Light might consider: The more college girls drink, the hotter they get.