Focus Group Company Promotes Services With Cheap Focus Groups


For all you Boston area ad agencies that want to put your work in front of focus groups on the cheap, Bernett Research is offering a 20-30 minute focus group for $1,000. The reason they're doing it is to promote their new Seaport facility. Stacy Graiko is putting it together and if you are interested, you can contact her here: There. We've done our good deed for the day.

by Steve Hall    Mar-29-07   Click to Comment   
Topic: Agencies   

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ah - you've done your good deed for the month!
Thanks a ton, AdRants :)

Interested agencies, please contact me directly - there's still room and we'd love to have you!

Posted by: Stacy on March 30, 2007 12:03 AM

AdRants does free advertising now? COOL! I'll send over a bunch later today.

Posted by: squeakywheel on March 30, 2007 10:51 AM

Fair point squeaky but it's more about what i deem to be of interest to the people who read Adrants. Agencies do focus groups. These guys are offering a deal. Why not let agencies know about it? If you want to call that free advertising then so be it. Though you'd have to call just about everything else we do here free advertising as well. After all, does anyone really need to know what agency has just launched a particular campaign? I mean highlighting an agency's work is just giving them self promotion, right?

Posted by: Steve Hall on March 30, 2007 12:29 PM

Hey Steve
I think you're doing a great job here... I mean a 1,000 minute focus group for $20-30 is a steal. Just think how many M&M's you can eat sat behind a one way fucking mirror for nearly seventeen hours!

Posted by: George Parker on March 31, 2007 11:21 PM