Post-It Gives More Reasons to Stare at Boobies


Coolz0r draws our attention to this Post-It ad that reminds us a lot of this ad here. Ironically, it might lend the leery a bigger excuse for staring down yonder instead of encouraging them to aim for eye level. We know we were staring, but that was exclusively for research purposes.

The ad is running in South Africa and was made by The Jupiter Drawing Room.

by Angela Natividad    Mar-27-07   Click to Comment   
Topic: Brands, Good, Magazine   

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I guess it's effective, but only if the viewer is male. I'd be interested to see how they ended up going down a route that could be considered sexist?

Posted by: Ryan Carson on March 27, 2007 5:34 AM

Hmmm...yet another double-page ad for Post-it notes. Running in South Africa. As a real media spend by 3M. Right.

Posted by: Lugster on March 27, 2007 12:02 PM

It couldn't be more on-spec Adhouse if it tried. Fakey McFakerson

Posted by: db on March 27, 2007 9:26 PM

If she really wanted me to look up, don't wear it so low!

Posted by: Punch on March 27, 2007 11:39 PM