Newsflash! Leaked 'Transformers' Footage Shows Altoids Transformer

altoids_transformer.jpg

Um, yea right. This YouTube video of an Altoids transformer which claims to have been captured on the cell phone of a dude who visited his brother, employed at the special effects company for the movie Transformers, was clearly planted by the marketers behind the movie or the folks behind Altoids. While the video's description apologizes for the "bad quality," the quality is far from poor. In fact, the second half of the video displays vivid slo-mo action, something a cell phone just isn't capable of producing.

As usual, the person posting the video joined YouTube the day the video was posted. So lame. Yawn.

by Steve Hall    Jun-12-07   Click to Comment   
Topic: Consumer Created, Video, Worst   

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Comments



Comments

It's hip to be dingy these days. I don't know who looks worst in this scenario; Altoids or Transformers?

Transformers have been on everything from the MTV Movie Awards to Mr. Potato Head.

But I guess you can't blame the creative department from trying to incorporate Web video into their marketing bit. Hey, it made it to AdRants, right? That should count for something . . .

Posted by: Dhaval M. on June 12, 2007 5:37 PM