Baseball Priceless, Cannes Blinded, Happiness Revealed

- George Parker wonders what the hell sense an "official insurance company of Major League Baseball" makes. We tend to wonder as well.

- Blind dude goes to Cannes to promote Italian viral community.

- Brokaw mourns loss of unofficial agency mascot.

- Wieden+Kennedy/Amsterdam and Psyop give did a behind-the-scenes peek at the Silver Lion winning "Happiness Factory"'. Real Coca-Cola employees were interviewed and their responses used by the animated factory workers for this film, which is running in Atlanta's World of Coca-Cola.