Subaru Gets Punny with 'Peel Out' Impreza Ad


We're glad Subaru never tries to depict its Impreza as a super-sexy or even very fast car, because the only thing it really has going for it is its intellect. It's like that well-read but ugly girl in grade school.

Thus leveraging its best quality, this new ad for the Subaru Impreza has been cleverly titled "Peel Out." And instead of showing self-gratifying cuts of a Subaru burning precious tire across concrete (we actually can't even imagine that), it shows a Subaru jumping through pages of magazines after some drivers magically "peel out" of one.

There's probably more to it than that because the pressie was really long and gushy, but then we thought, if we need reading material to "get" a commercial, what the hell's the point?

by Angela Natividad    Aug-24-07   Click to Comment   
Topic: Brands, Commercials, Television   

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As a fact finding account planner and Subaru enthusiast, I have to say that describing Subaru's in general as slow cars, incapable of "peeling out" is absolutely false.

With a rich rally racing heritage, the Japanese car company has at least four models in their line-up which tout over 224 horsepower, The Legacy GT has 243 and the WRX STI has almost 300 HP.

Call em' ugly, call them downright hideous, but don't call em' slow.

Posted by: sky on August 24, 2007 1:19 PM