Coco Chanel Visits Gabrielle Chanel's Apartment With Keira Knightley


Extending their campaign with Keira Knightley, which began in August with a print campaign and an interactive storefront in early September, Coco Chanel has released a new film (oh God, did we just call it that?), called Coco Mademoiselle, and behind the scenes videos featuring Keira and the famed Paris apartment of Gabrielle Chanel. It's an art director's wet dream and we mean that in a positive sense this time. The work is beautiful. Very fitting for a brand such as Chanel. And who better, with her stunning beauty, to represent it than the beautiful Keira Knightley?

The new film, which you can view here, as well as on the site but you have to slowly wade through the apartment as the camera makes love to it, will be shown on movie screens and television. Joss Stone sang "L.O.V.E" for the film.

Written by Steve Hall    Comments (3)     File: Celebrity, Commercials, Good     Sep-20-07  
Advertising Jobs

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

ad:tech Conference Headlines


L'excursion est magnifique!

Posted by: arthur on September 20, 2007 12:39 PM

truly a destination site. the work is of such a ahigh creative value that its pull is quite scary...

Posted by: arthur on September 20, 2007 01:52 PM

Agreed. Even after watching the behind-the-scenes clips, the ad still fills me with alien longing.

Posted by: Angela on September 21, 2007 11:10 AM

Post a comment