Staged Skits the New Conference Booth Babe

landing_page_man.jpg

Booth babes, with their sexy little outfits and bursting cleavage, are now passe. In their place comes the staged exhibit hall skit. Courtesy of No More Landing Pages, we get the babelicious heroine saved from certain death by superheroes from ineffective landing pages. A little theater to spice of exhibit hall blues. Who can complain with that?

by Steve Hall    Nov- 6-07   Click to Comment   
Topic: Guerilla, Industry Events, Promotions   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

and the act is reprised at AD:Tech! Fun group of people with giggle inducing enthusiasm!

Posted by: arthur barbato on November 5, 2007 4:38 PM

Wow. I feel bad for them just watching it. Shouldn't a LANDING PAGE company be able to generate low cost leads online using... landing pages along with PPC and SEO? This is like an Internet Marketing company trying to get new prospects through print advertising. Something just does not compute.

Posted by: Mike Volpe on November 5, 2007 11:07 PM

Mike... you're right, all the Internet marketing companies at ad:tech are wasting their time and money. They should do it all online and forget the largest, most concentrated collection of prospects available anywhere.

Our online conversion rate is over 26% (over ten times the Fireclick average). We have no problem generating online leads. But the quality of ad:tech leads (at over 6x the price) is worth every penny.

I hope your one-dimensional marcom works out for you.

And by the way, we're not a "LANDING PAGE company".

Posted by: Justin Talerico on November 6, 2007 8:46 AM

Mike... you're right, all the Internet marketing companies at ad:tech are wasting their time and money. They should do it all online and forget the largest, most concentrated collection of prospects available anywhere.

Our online conversion rate is over 26% (over ten times the Fireclick average). We have no problem generating online leads. But the quality of ad:tech leads (at over 6x the price) is worth every penny.

I hope your one-dimensional marcom works out for you.

And by the way, we're not a "LANDING PAGE company".

Posted by: Justin Talerico on November 6, 2007 8:47 AM

Mike... you're right, all the Internet marketing companies at ad:tech are wasting their time and money. They should do it all online and forget the largest, most concentrated collection of prospects available anywhere.

Our online conversion rate is over 26% (over ten times the Fireclick average). We have no problem generating online leads. But the quality of ad:tech leads (at over 6x the price) is worth every penny.

I hope your one-dimensional marcom works out for you.

And by the way, we're not a "LANDING PAGE company".

Posted by: Justin Talerico on November 6, 2007 8:47 AM

Mike... you're right, all the Internet marketing companies at ad:tech are wasting their time and money. They should do it all online and forget the largest, most concentrated collection of prospects available anywhere.

Our online conversion rate is over 26% (over ten times the Fireclick average). We have no problem generating online leads. But the quality of ad:tech leads (at over 6x the price) is worth every penny.

I hope your one-dimensional marketing works out for you.

FYI... we're not a "LANDING PAGE company".

Posted by: Justin Talerico on November 6, 2007 8:49 AM

Mike, stop! ROFLMAO! stop! you are killing me! The bitterness of your recent experience is coming in like a lazer beam.

Quick--- send an email to MarketingSherpa and get your money back dood. They still have the 100% stisfaction money back guarantee posted. You were an exhibitor and a sponsor at the Boston conference last month, no?. I applaud MS for expanding their base with a B-to-B Summit targeting small and medium businesses, but adtech is the advertising convention for the interactive space. Period. you lose by not being there (imho). . . . and as to no more landing pages :))...Bravo! You made me smile and LOL and after standing in our booth (1715) for 6 hours and then walking through three floors of exhibits at The Hilton Hotel in NYC that was not an easy feat!

Posted by: grumpy on November 6, 2007 10:24 AM

Arthur and Grumpy, I love you for seeing the skit (and the protest, and everything else) for what it is:
1. A way to have a laugh
2. A method to get a little attention at a show where many vendors do the same thing over and over again, and if you don't have a huge budget it's easy to get lost in the crowd
3. A platform to get online marketers thinking about the types of experiences they are driving their online respondents to.

Whew, that was a mouthful. Anyway, glad you enjoyed. We had a TON of fun with it.

Posted by: Anna Talerico on November 7, 2007 1:17 PM

I'd have to say the off-line skit did get on-line coverage, at least on this blog, so, Cheers!

Question, can you use professional actors next time or is the horribly self-conscious acting part of the trick? I'm not trying to slam anybody, rather asking a legitimate question as it's hard to ignore.
I question, though, the "FOUR" responses from Justin Talerico, stating he's not with a Landing Page company and then Anna Talerico, from a Landing Page company, chimes in. Funny!

Posted by: kyle on November 7, 2007 3:54 PM

I'd have to say the off-line skit did get on-line coverage, at least on this blog, so, Cheers!

Question, can you use professional actors next time or is the horribly self-conscious acting part of the trick? I'm not trying to slam anybody, rather asking a legitimate question as it's hard to ignore.
I question, though, the "FOUR" responses from Justin Talerico, stating he's not with a Landing Page company and then Anna Talerico, from a Landing Page company, chimes in. Funny!

Posted by: kyle on November 7, 2007 3:55 PM

Kyle,
Three of the skit participants were actually paid professionals. One was just a very loyal enthusiast who we love dearly.
Anna

Posted by: Anna Talerico on November 9, 2007 2:40 PM