This new spot for chocolate Skittles is KICK-ASS. The pinata co-worker idea? Genius. We only loved it more when we realized the guy was made of crepe-paper, not leprosy.

The agency responsible (see all credits): TBWA\ and production company MJZ, our new favourite friends. Because anybody who can come up with a slogan like "CHOCOLATE THE RAINBOW! Taste the rainbow" is a keeper ... and probably a regular contributor to 4chan.

by Angela Natividad    Mar-11-08   Click to Comment   
Topic: Brands, Commercials, Good, Television   

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Holy Rainbow! He sounds just like Dr. Frasier Crane!

Posted by: tc on March 11, 2008 4:03 PM

Oh my, can Skittles do any wrong mixing weirdness and pathos?

Posted by: Nik on March 12, 2008 1:13 PM

I'm trying to get through a bag of Chocolate Skittles right now ... these things are HORRIBLE!!! Taste like watered down chocolate or caramel or whatever the flavor is (S'mores, Vanilla, Chocolate Caramel, Chocolate Pudding, Brownine Batter) ... How these got past product testing is beyond me! Look for them soon in you local discount clearance chain soon, because I don't see how these can grab a foothold. TERRIBLE PRODUCT!!! (No wonder they're putting so much effort into marketing ... last-ditch effort to save this disaster?)

Posted by: Bridget on April 7, 2008 5:53 PM