Amazon Needs a Nudge with that Newfangled 'Email Marketing' Thing


Dear Customer,

As someone who purchased video games or music from genres included in the game, you might be interested in our Grand Theft Auto IV music downloads store.

This is part of an email pitch that preceded a GIGANTOR graphic inviting me to "Download music from Grand Theft Auto IV."

Amazon, I've been your customer for a long time. Do you not know my name? And while we've got an open dialogue going, no -- I'm not interested in GTA IV MP3s. I find it highly suspect that you think I would be, considering the only album I ever purchased from you is Soko's Two, which is mostly new age fusion crap that I find very soothing and not conducive to boosting a Ferrari.

by Angela Natividad    Apr-30-08   Click to Comment   
Topic: Bad, Brands, Online, Promotions   

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Actually, GTA IV *does* have new age fusion crap in it (Steve Roach, Jean Michel Jarre, etc.)

Posted by: DrWorm on April 30, 2008 11:23 PM

Oh. Well, I guess that changes everything.

Posted by: Angela on May 1, 2008 12:58 AM

Here's one I just got.

We've noticed that customers who have purchased or rated Buffy the Vampire Slayer - The Complete Fourth Season (Slim Set) or other films in the Fox TV > General category have also purchased Garfield: A Cat and His Nerd on DVD. For this reason, you might like to know that Garfield: A Cat and His Nerd will be released on May 13, 2008. You can pre-order yours at a savings of $1.99 by following the link below.

Buffy, Garfield - they're practically the same.

Posted by: Lee Boone on May 1, 2008 9:29 AM