More Women on Big Screen, Aptly Called 'The Women'


It's always a little irksome when a film boasts an "all-star cast," because if THAT'S the card it's playing, there's probably not much else going on.

The Women, a remake of a movie from 1939, has just such a cast. Think Candace Bergen! Annette Benning! Jada Pinkett-Smith! Meg Ryan! Bette Midler! Eva Mendes! It's a walking, talking line-up for the cover of next month's Vanity Fair.

Cringe through the trailer at the the website; it's sort of like Sex and the City, except the chicks in question have no delusions about the sociopolitical importance of their sex lives and catfights. (BTW, do people still use "fOine!" in conversation?)

The site also includes downloadable wallpaper, a photo gallery where, for small doses of pleasure, you can push a pile of pictures around with your mouse; and a queen-sized link to THE VAULT, the movie's official blog. I think "the vault" is also what the women call their inner circle. Get it? It's like shorthand for "We don't kiss and tell!" -- unless we can replace all our friends with fictional characters and score a movie deal.

by Angela Natividad    Aug-28-08   Click to Comment   
Topic: Campaigns, Commercials, Online, Television   

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Just curious. Do you know what percentage of Adrants visitors are male versus female? I'm guessing the majority are male, and would have no interest in this movie at all unless there are scenes with Jada Pickett-Smith and/or Eva Mendes naked. And just those two.

Posted by: Manwich on August 28, 2008 5:35 PM

That comment begs the question: Why aren't you on The Women's promotional board? Take "Adrants," graft it to the US, and GO WILD.

Posted by: Angela on August 28, 2008 5:57 PM

Manwich, there are actually quite a few Adrants readers who are female. Forty percent according to the latest readership study. So I'm quite sure there are readers out there who will find this of interest.

Posted by: Steve Hall on August 28, 2008 6:24 PM