First Round Capital Does the Matt Harding Dance


Oh screw it. There's no real news this week anyway (other than DDB making the dramatic discovery a work week is 40 hours) so here's yet another holiday card. As with most work in this industry, it's not original. But that doesn't necessarily make it bad. Or good. In this case, we can't decide.

First Round Capital put together a video that highlights all the companies it works with. Sounds boring? Sure. But, if you've ever seen the Matt Harding's Where the Hell is Matt dancing videos, you'll recognize this one immediately.

As to whether or not it's good, one could argue the former because, well, getting supposedly serious business people to do a stupid dance is funny. One could also argue the latter in that the unofficial idea behind the Matt Harding videos - that a simple dance can bring the world's people together in peace - is tastelessly trashed here by a company whose sole purpose is to give cash to companies so they can make even more cash.

You decide.

by Steve Hall    Dec-22-08   Click to Comment   
Topic: Brands, Video   

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Maybe they’re dancing because they still have jobs.

Posted by: bg on December 22, 2008 1:08 PM

Good point, bg

Posted by: Steve Hall on December 22, 2008 1:14 PM

This makes me feel like dancing! We've still got jobs and the future looks bright!

Posted by: Expedite Media Group on December 22, 2008 3:08 PM

To insinuate (sp?) that all your problems can be solved by dancing is very insensitive to people like me ;-P

Did the world need another stupid dancing video? C'mon.

Posted by: Linda Bustos on December 22, 2008 11:44 PM