An American Flag Composed of Fuel and Voices

This is kinda interesting. For client CONSOL Energy, Brunner/Pittsburgh put together a microsite with a "coal flag." Designed like the Stars and Stripes, each seam represents a mining topic and features interviews of between :90 and 3:00 with people working within the industry.

Target market: residents of coal-producing and electricity-consuming communities, and their leaders. The site was done in Flash 8 and HTML to maximize its SEO juice; not sure how else it's being promoted.