Trash Guys Are Like Any Other Guys, Just With More Toys.

86it-junk.jpg is a Canadian service that checks out your junk, gives you a quote and hauls it away on the spot.

The service sounds both parts filthy and boring, but instead of confirming our collective yech by going down the cheap-homemade-ad route, the company actually invested in a pretty good -- wait, no, highlarious -- campaign.

Charmingly taglined "Taking crap. It's what we do," three spots feature two increasingly lovable junk guys, which stay sane amidst the trash by doing guy things: engaging in potentially fatal bets, sparring with blunt instruments, and just generally destroying each other's dignities.

o "Chin":

o "Lick":

o "Junk Fight":

Sorta Budweisery but we digs 'em. And if we had a truckload of crap sitting around in Canada someplace, we'd be down to give 86itjunk a call -- if only to see if their employees really would lick our lice-ridden couches for five bucks.

Work by Cossette/Toronto directed by Mark Zibert of Sons and Daughters.

by Angela Natividad    Jun-15-09   Click to Comment   
Topic: Brands, Campaigns, Commercials, Good, Television   

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