Spays Not Strays
Cat, nipped? Unwanted teen cat pregnancies are nothing to joke about. The shame of having to raise a litter as a single mom can be overwhelming, and kitten mittens* is not enough. Won't you please help? Agency Erwin-Penland is with a new integrated Humane Society campaign that incorporates traditional media with digital and extensive out-of-home initiatives (cut-outs of cats throughout downtown Greenville, etc). So where's the work you say? We wanna show you, but they didn't send us** anything except the website with animated kitty page takeover.***
*Shameless attempt to work this clip in. **Shameless attempt to work in a mention re: the ongoing problem with PR releases and basic shit like including the ad agency's url. Hard to give a shop love when you't include a link. ***Kitty Page Takeover plays two shows this week in Greenvilee btw. I KID.
Topic: Campaigns, Cause