12, 12, 12, 12, 12, 12, 12, 12, 12, 12, 12. 8, 4, 2, 1, Gatorade

It's a journey. It's a math problem. It's a religion. It's American football. It's a Super Bowl commercial! Well, not really. It's just a pre-game commercial but still.

This Gatorade commercial is a creative collaboration between NFL Films and Smuggler director Henry Alex Rubin (he of Whopper Freak-out, Adidas Brotherhood and Murder Ball), and is voiced by Common (Terminator Salvation and American Gangster).