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Toyota Invents Baby That Doesn't Poop


Toyota is out with an extended version of its Saatchi & Saatchi LA-created commercial for the Super Bowl. Called Reinvention, the ad takes a look at what things might be like if Toyota didn't stop reinventing after it reinvented the Camry.

From a reinvented couch made of bikini-clad hotties or male Chippendale types to a baby that doesn't poop and can time travel to a blender that plays Lionel Richie to curtains...made of pizza, the world would be a very different place if cars weren't the only thing Toyota reinvented.

Witty stuff. We like.

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by Steve Hall    Jan-30-12    
Topic: Agencies, Brands, Commercials, Strange, Super Bowl 2012

Shit Nobody Says About Advertising


This really isn't that funny but what the hell. Everyone wants there five minutes of fame on the Shit (fill in the blank) Says About (fill in the blank) bandwagon. Even Target Marketing which sent in Shit Nobody Says About Advertising which highlights, well, shit nobody says about advertising. Give it a watch.

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by Steve Hall    Jan-30-12    
Topic: Agencies, Video

Forget Twitter. Play Super Bowl Bingo During the Game


If you need yet another thing to do while watching the Super Bowl, check out Super Bowl 2012 Bingo from Sharethrough. It's a bingo game based on the kinds of things we might expect to see in commercials during the game. Squares include violence, boobs, stripping, celebrity acting stupid, cgi singing animal, person in a lab coat, plain old boring, offense to other cultures, summer blockbuster trailer, mention of sociual media, battle of the sexes, dripping wet women and many more. Check it out here (scroll to the bottom right of the page.)

by Steve Hall    Jan-27-12    
Topic: Games

30 Ideas For Your 2012 Social Media Plan

The team at Radian6 compiled their most-shared posts from 2011 into this eBook.

Use these 30 ideas to:

  • Go beyond a grab-bag of tactics to become a truly social business
  • Gain valuable business intelligence by listening intelligently to your community, industry and competitors
  • Crowdsource fresh ideas from your biggest fans
  • Use a social media crisis to turn frustrated clients into lifelong brand advocates
  • Identify which tactics are working using smart analytics

Download the free eBook here.

by Steve Hall    Jan-27-12    
Topic: Research, Social

Axe 'Cleaner' Saves Cheating Guy From Getting Caught by Girlfriend


We all have "those nights" once in a while. The ones that were fun while they lasted but they don't quite fit properly into our everyday life. And we all wish we had someone we could call to clean up the mess before the significant other came home and found out what it was we weren't supposed to be doing last night.

In this three minute video, The Cleaner, from Axe, we get to see what happens after a guy has a little too much fun one night and is concerned he won't be able to clean up before his girlfriend comes home.

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by Steve Hall    Jan-27-12    
Topic: Brands, Racy, Video

Go Daddy Makes Every Geek's Dream Come True


Well...here's yet another Go Daddy Super Bowl spot. This one's called Cloud and it features an angelic, leggy Danica Patrick along with a trio of Pussycat Dolls. In the ad, two tech heads are whisked away to "heaven" where Patrick tells them all about "making your internet dreams come true" while they drool like two highs school boys in heat.

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by Steve Hall    Jan-27-12    
Topic: Commercials, Racy, Super Bowl 2012

See the Priceline Super Bowl Commercial That Offs Shatner


So here's the Priceline Super Bowl commercial that says goodbye to William Shatner as spokesperson. See the story on that here. See the full :30 below.

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by Steve Hall    Jan-27-12    
Topic: Super Bowl 2012

Ferris Bueller Returns...to the Super Bowl!


Oh yes, people! Ferris Bueller is back! And he's back big time. So big that he'll make an appearance during the Super Bowl. Well, at least that's what this teaser has us believe.

With teaser copy that reads, "We hate to be such a tease, but on a day like today, we just have to. Stick it out until the Super Bowl, or take a "day off" on Monday and catch the big reveal," a :15 teaser on YouTube features Ferris, otherwise known as Matthew Broderick, asking the camera, "How can I handle work on a day like today?'

Some say it's a promo for a sequel to the 1986 original. Others beg it's not a teaser for Viagra or Cialis. He's in a hotel room so it could be for a travel site. There are flowers. It could be for a florist. Who knows.

And this is why we love this teaser so much! Most teasers give the entire story away. This one...well, this one is a true teaser. It could be for anything. We are intrigued!

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by Steve Hall    Jan-26-12    
Topic: Celebrity, Super Bowl 2012

Chris Pratt Helps Sell Kinect Star Wars


To build buzz before the launch of Kinect Star Wars, Xbox is out with a new AKQA-created video, Dual, which stars Chris Pratt, best known for starring in the TV series "Parks and Recreation" and the movie "Moneyball. " In the video, Pratt steps in for Obi-wan Kenobi during his epic battle with Darth Vader but there's a twist at the end. And it isn't a pretty one. Or an all that exciting one for that matter.

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by Steve Hall    Jan-26-12    
Topic: Strange, Video

Audi Kills Vampire Trend With Super Bowl Ad


We think this Veneble Bell & Partners-created ad for Audi which will air during the Super Bowl will be quite well received. Especially by anyone who is sick or the tired vampire genre. In the :60, which touts Audi's LED headlight system, much needed blood is delivered to a bunch of vampires partying in the woods.

There's a problem though. The headlights' 5,000 Kelvin light power don't bode well for this group. And like a meme that really needs to die, so then do these vampires.

The ad became available after Facebook users solved the brand's Race the Light social media contest.

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by Steve Hall    Jan-26-12    
Topic: Super Bowl 2012

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