You Won't Believe (Or Understand) What This Giant, Creepy-Looking Mouth is Promoting


Here's an interesting, if odd, approach to promoting a show and train ticket offering from a travel agency.

On April, 8th and 9th,, with help from TBWA\Paris, created an interesting installation on the streets of Paris with some oversized interactive figures.

Passersby could hear Ave Maria sung from a 1,500lbs silicon mouth, take a shower with a 43 sq.ft inked rugbyman, peek under Marilyn Monroe's 300ft long skirt or transform a bus shelter into a night club by touching a funk singer's torso.

Yea, we have no idea how all that promotes a travel agency offering either.

by Steve Hall    May- 5-14   Click to Comment   
Topic: Outdoor