Sponsored by the NRDC, the Environmental Countdown and Ford, former Rocketboomer Amanda Congdon is heading across America on a five week road trip in a hybrid vehicle for a project called Amanda Across America. On a blog and in videos, she'll document her trip and meetings she'll have with other bloggers, politicians and environmentalists along the way. Looking like a Loneleygirl15 spoof (intentionally), Amanda kicks off her trip with a video taken in her "Connecticut bedroom" in which she displays exuberant excitement usually reserve for, well, loneleygirl15 videos.
Anyway, Gawker wonders about the whole thing, writing, "Is she really passionate about driving cross-country on some environmentalist-sponsored road trip that landed her in Good magazine? Or is she relatively unemployed and desperate for the world not to forget that she's got a decent rack?" We think the latter but we're not going to say that because she might hang up on us like she did the radio DJ who tried to tell her she was hot.
- Anastasia Goodstein is expanding her youth focused Ypulse to include networking events, a new blog aimed at parents of teens, consulting and speaking. We missed her teen insight while she was at CurrentTV and we welcome her back.
- The Art Directors Club is naming Janet Froelich, Issey Miyake, Nancy Rice, Bert Stern, Art Spiegelman, Nicholas Negroponte to its Hall of Fame.
Writing in MediaPost, Eric Sass thinks the imagery in a recent Lexus commercial featuring two cars racing through New York City is to reminiscent of 9/11. We understand the point but we just don't see it.
- We're not so sure an Oscar winning Hollywood director making the move back to shooting commercials is necessarily a step up but that's the step Barbara Kopple has taken with Nonfiction Spots.
- The New York Times says in its new campaign These Times Demand the Times.
- Lebron James helps a couple white boys get down with it for MTV's SPorts Blender.
- Butler, Shine, Stern & Partners is continuing their "Secret Decoder" campaign for Mini USA that involved a secret code mailing to owners. If you're not an owner, Brent has the code for you here.
- Here's the new Apple ad from TBWA\Chiat\Day promoting the new colors for the new iPod nano.
- Altois is giving away its new Curiously FUssy tin designed by New York artists Lindsey Adelman in a drawing.
- In a video interview with CoBRANDiT, Rocketboom's Andrew Baron reveals he can get $80K per week for a sponsorship now. Amanda who?
OK, here's another one of those spots we were talking about before that uses celebrity sports figures to sell shoes.
- Ironic Sans thinks reverse product placement - fake movie/TV products - is the wave of the future.
- Jesus sighted on MySpace page.
- In some sort of viral movie trailer contest, Scott Rankin won for his spoof of the Tom Cruise movie Cocktail which he re-named Caaktall.
- alls-based Six Flags is having a cockroach eating contest to drum up business.
We really have to compliment Tim Nudd over at AdFreak for turning a celebrity DUI story into one centered on advertising all to show that hot image of Paris Hilton orally manipulating that gigantic Carl's Jr. burger next to that Bentley in that commercial. Yes, she was arrested for DUI and told authorities she was headed to In N Out Burger which, of course, is not Carl's Jr. and might miff those over at Carl's Jr. that the companies most famous spokesperson is, god forbid, eating something other than a big ass Carl's Jr. burger. Nudd evens brings in Bentley who he says is probobly not happy Hilton was driving a Mercedes when she was arrested rather than a Bentley. We bow to your editorial prowess, Tim.
Hoping to maximize Ryan Seacreast's apparent addiction to reviewing daily Google Alerts about himself, Kaitlyn Wilkins tells us online celebrity fantasy league Fafarazzi has posted it's desire on it's blog. Through the wonders of the blogoshpere link-fest and Google's documenting of it, Fafarazzi hopes Seacreast, when reading his Google Alerts, will see the Fafarazzi plea and mention it on any one of his many shows from America Idol to his morning show on KISS to his varios interviews on Extra and other media outlets. Stranger things have happened.
B.L. Ochman reports Jane Magazine has launched a social media-like campaign that includes a blog, a video, a forum, voting and more, all to, well, find 29 year old Sarah DiMuro a date so she can lose her virginity before she turns 30. Yes, this is how we promote magazine readership in the age of social media. But, as in with the cool kids as this is, Ochman points out they forgot the MySPace page, the eBay auction and Second Life.
At this moment MTV's Video Music Awards show is nine days, two hours, 45 minutes and 28 seconds away. We know that from the countdown clock atop a newly launched site/blog/map/video extravaganza which is loaded with all sorts of goodies. There's videos of the artists, an interactive map that lets visitors "spy" on artists' hang outs with an interactive map, an app called a "Vidget" (likely a customizes RSS reader) which delivers new content to the desktop, a list of pre-VMA events in the city, promotional discounts to area restaurants, a daily sweepstakes and subscription giveaways to Urge. It aims to put the entire city
- Bloggers can't help themselves and spontaneously contribute to a Bivings Group report on Web 2.0 features of newspaper site.
- Scott G examines a pile of bullshit otherwise known as political advertising.
Kevid Dugan points out the endless number of hoops Arby's requires peope to go through for its I'm Thinking Music Sweeps/.
- On Thursday September 7th 2006, 7-11pm Kidrobot will host The Paint Ball, a launch party and special benefit for Save the Children Federation in New York.
- American Express is bringing back PONG in a campaign, titled Roddick v. PONG, launching on August 21 and featuring a television spot and website, StopPong where players can help Roddick take on PONG's challenge in an updated version of the classic Atari computer game.
- The Environmental Working Group is taunting McDonald's Toy Hummer Giveaway with a site that protests the promotion.
- Freeload Press has come to the aid of college students and will publish over 100 ad-supported text books free of charge.
- Ariel thinks "old men" can't get it up which is why they "erect blogs instead." Hmm.
- Here's yet another one of those anti-cute spots for the Dodge Caliber. This one features cute cuddly things not quite displaying a lot of attraction for the vehicle.
- Production company Indelible has completed some work for Mac lips gloss in which Sandra Bernhard goes on and on and one and..well...on about her lips.
We like emails that come from people like email@example.com and read "check out the blog of a former eurorscg4d creative director. she rips the gm a pretty big one. the weird thing is that this cd hasn't worked at euro for about 2 years! she has been stewing about the old gm for so long that she included her smackdown in the FIRST entry EVER of this blog. two years after the fact. the blog is at: http://www.creativesgobad.blogspot.com/
We especially like these emails since nowhere on the blog does reveal any of these details making us roll our eyeballs, utter a collective "hmm" and conclude, as we so often do, firstname.lastname@example.org is non other than said woman promoting her own blog by hoping we'll link to yet? Well, here you go new ad blogger. Link, link, link. Happy? The least you could have done was slap a logo on your blog so we could use it here rather than the completely gratuitous image of some random girl who actually does need to get some weight off her chest.
UPDATE: We're told, in comments said blogger has never heard of Adrants, did not send this email to us and did not ask for a link.
Whenever we receive an email that reads, "It appears that a group of users who love Pop Secret popcorn have launched their own website called http://www.PopSecretMountain.com, featuring short films for the product, wallpapers, ringtones, and even a character named Kaptain Kat. The web site says they aren't making a dime. It's a great example of the power of users to support a brand without any resources and make creative content," we immediately groan and say, "Yea, right" and proceed to publish the thing anyway.