Don't Change Your Agency

This article offers some intelligent insight into some of the things we can all do to fix and save client/agency relationships. There's just too much needless shifting of accounts going on.

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The Online Spin - Friday, July 26, 2002
Do You Need a New Ad Agency?
by Tig Tillinghast
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There is a lot of relationship shifting in the online agency
world. Client-agency relationships aren�t so much �marriages�
as they are dates who �go steady.� Heck, a lot of agency
relationships are one-night stands.

What do you think? Read the rest of the Spin and
post your comments at:
http://www.mediapost.com/eNewsletters.cfm?Nid=1897

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by Steve Hall    Jul-26-02   Click to Comment   
  

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