Fox to Launch Some Series in Summer

Faced with a full months interruption in programming because of commitments to baseball, Fox plans to launch some Fall series earlier this year hoping to build a stronger base and stave off losses caused by the month long baseball playoffs. In the past, Fox says this baseball hiatus has hurt new show's chances since they air only a couple of weeks prior to the baseball playoffs or they don't launch until November. By starting shows in July, the prevailing logic assumes viewers will have time become more involved in the shows an therefore come back after the hiatus. [via Media Daily News
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by Steve Hall    Jan-27-03   Click to Comment   
  

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