Mobile Phone Company Got You By The Balls?
That's what this Virgin Mobile spot asks as it promotes its "pay as you go plan". Also from this week's Ad Age TV Spots of the Week are a look at the spot that cost Taco Bell $30 million, a dog dancing for Kibble n' Bits, a look at how Brawny can "pump you up", a do-it-yourself lasagna kit from Kraft, and a new "Larry Lettuce" spot promoting the new chicken salad at Dairy Queen. Yes, Dairy Queen. Salad? Dairy Queen? There's definitely a brand disconnect with this one.