Fedx Provides Ten Tips For Great Super Bowl Commercial

Diet Pepsi ran a spot that reminded us of the dueling, tricked out FedX/UPS truck commercials. It featured P Diddy, Carson Daly and Eva Longoria. We liked it. During the same break was an iPod imitator style spot promoting an iPod-like device - the Olympus Mrobe personal video player. It had some funny Asian middle aged dancers. UPDATE: A different version of this spot ran in the second half and was a bit better including some better dance freakiness.

The best commercial so far comes from FedX whose commercial centered on the ten thing which make a successful Super Bowl commercial. From celebrity (Burt Reynolds) to hot chics to animals to cute kids, it was quite humorous in an insiderish way.

This just in: GoDaddy runs "toned down" spot. It was just as racy as the banned spot so we don't know what the big deal was about except for the fact that it was all just a publicity stunt.

by Steve Hall    Feb- 6-05   Click to Comment   
  

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