Nurses Fight Schwarzenegger With Ad Campaign

Angered by California Governor Arnold Schwarzenegger's comments on the nursing profession and his plan to freeze nurse-patient staffing levels, the California Nurses Association has launched a $100,00 national (that won't go far) cable campaign in support of the nursing profession. The campaign takes aim at Schwarzenegger's calling nurses "special interests" and that he said, "I kick their butt." The campaign also takes shots at hospitals which ran a campaign thanking Schwarzenegger for putting a stop to lowering patient to staff ratios previously approved by former Governor Gray Davis. In other news, Schwarzenegger will appear in Terminator 4 only if it is shot in California.

by Steve Hall    Feb- 2-05   Click to Comment   
  

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