Target Gets Holographic With Grand Central Fashion Show

virtual_fashion_show_target.jpg

Next week, Target will host a fashion show November 6 and 7 at Grand Central in New York City. The fashion show will be model-less and automated with holograms which will "walk" down a runway. We hope the models who likeness were used to create these holograms got their fair share of green. We wouldn't want Target to be targeted (yes, we did just use a lame pun) by the United Models of America or something over royalty payments or whatever the fashion industry calls them.

Target expects over a million people to see the event in addition to web and mobile viewing. And, just so people don't miss the event, Target has set up text messages to remind people of the event and to send video to their phones.

by Steve Hall    Oct-30-07   Click to Comment   
Topic: Events   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

I was personally disappointed by Target's Grand Central show. The show was uninspiring -- to be perfectly honest, no one seemed that impressed!

http://www.nextgreatthing.com/2007/11/08/avatars-virtually-mainstream/

Posted by: David on November 10, 2007 2:01 PM







Featured FREE Resource: