Recession be Damned! ad:tech to Rock San Francisco in April
OK, wake up people! It's time for another ad:tech. This one will be in San Francisco April 21-23 and will be packed full of content and networking opportunities. Some of the highlights to expect during the three day conference:
Ogilvy Worldwide Vice Chairman Steve Hayden, Hulu CEO Jason Kilar and Wikipedia Founder (some would argue co-founder) Jimmy Wales will keynote.
A series of Boot Camp sessions will offer up real world dos and don'ts when it comes to digital media and the tricks of the trade.
ad:tech Brand YOU forums and seminars will help people evaluate their skills, become better leaders and broaden perspective.
The exhibit hall, as always, will be packed with hundreds of companies for you to speak with and do business with.
In partnership with Danny Sullivan's Search Marketing Expo, ad:tech will feature a track of sessions geared specifically to "current techniques, best practices, and emerging trends for SEO and SEM, local search, mobile search, and how social media and search are being utilized in concert to create entirely new marketing platforms."
An entire session track is being devoted to mobile from DR applications to digital distribution to building brand loyalty.
The ad:tech Awards will take place highlighting and awarding the best interactive campaigns, search strategies and websites.
An entirely separate and new conference has been added called ADSPACE which is all about contextual advertising. Publishers and advertisers will learn tips, tricks, tools of the trade, new technologies, metrics, social media applications, performance branding and methods to increase eCPM.
And in another conference withing a conference twist, Affiliate Summit is hosting a Beer Garden April 21 from 10AM to 6PM and April 22 from 10AM to 5PM in front of the second floor exhibition hall. There also be an Affiliate Summit Marketing Networking Party in the Beer Garden April 21 from 5:20PM to 7:30PM.