True Love Does have A Happy Ending. Even if it's Branded

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If you love sachrin sweet love stories, you'll love this one from Greece chocolate brand Lacta. It's a 17 part choose your on direction video series created by OgilvyOne in Athens. It's the story of a guy and a girl who meet at a busstop and their two year long journey back together.

You probably already know we're a true sucker for this kind of stuff but this is actually great work. It's engaging. The product placement is subtle. And it's worth watching. And the industry noticed. It won the Branded Content category at IAB's MIXX Awards last month.

Yea, we love a great love story. Start here.

by Steve Hall    Oct-29-09   Click to Comment   
Topic: Best, Creative Commentary, Video   

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