Paddy Power Sued For Ryder Cup Sign Stunt


Online betting site Paddy Power erected a gigantic Holloywood-style sign near the Ryder Cup at Celtic Manor and, subsequently, were sued for the stunt. They lost and have three days to remove the sign. Showing their anger over the stunt, Celltic Manor owners called Paddy Power "scum.

Pretty cool stunt though. Here's a video of the sign's...ahem...erection.

by Steve Hall    Sep-30-10   Click to Comment   
Topic: Guerilla   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.