Partnership for Drug Free America Rebrands

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The Partnership for a Drug-free America is changing its name to The Partnership at Drugfree.org. Euro RSCG is out with a new campaign to tout the name change. The change is said to "reflect how the organization has grown since its founding in 1986 as a prevention-focused, anti-drug advertising campaign to a reliable partner and online community for parents and families seeking guidance and support on teen drug and alcohol use."

A new PSA will be accompanied by print as well as a new logo. The PSA can be viewed here or below after the jump

by Steve Hall    Oct- 8-10   Click to Comment   
Topic: Cause   

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