Bundaberg Rum Apologies For Not Killing Crocodile
If you recall a week or so ago Bundaberg Run ran a commercial in which a crocodile was blown up at the conclusion of the spot. For some inexplicable reason, apparently a few people thought the commercial was a bit more than just a stunt and thought the crocodile actually was blown up.
While we weren't aware of any outcry over the spot, the brand saw fit to send us an apology video clarifying the crocodile was not killed. At least during the filming of the commercial.