Deodorant Makes Multi-Site Journey Across Internet

mennen_dailymotion.jpg

You've seen site and page takeovers, right? Choose your own adventure sagas? Cross website integrations? Well, Paris-based Agency H has combined all three and more resulting in a very cool experience they call "surfing telling" for Mennen.

What begins as a video takeover on Dailymotion continues across a multitude of site including Facebook, Pizza Hut, Eurosport, Micromania and various blogs until it circles back to the original branded Dailymotion page. It's an interesting story about the travels of a single stick of deodorant.

Really nice, really engaging work.

by Steve Hall    May-10-11   Click to Comment   
Topic: Online   

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