Capital One Pits College Mascots Against One Another

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Now Corporation, working with VMG Creative has released a series of short films for Capital One promoting the brand's Mascot Challenge which urges people to vote for their favorite mascot. In the videos, we see the Iowa State's Cy, TCU's Superfrog, LSU's tiger and Oregon State's Beaver.

The videos direct people to a Capital One site on which they can view more videos and vote for their favorite mascot. Each week there will be a challenge culminating in a winner be chosen in sixteen weeks.

by Steve Hall    Sep- 8-11   Click to Comment   
Topic: Promotions, Sponsorship, Video   

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