Ashton Kutcher Looks For Love on Dating Site

ashton_kutcher_popchips.jpg

This is beyond hilarious. Popchips, with help from LA-based Zambezi, teamed up with Ashton Kutcher and, in one day, transformed Ashton into four different colorful characters - a flamboyant fashion designer, a sensitive Harley-loving biker, a new age hippie, and a Bollywood film producer.

The campaign promotes faux dating site, World Wide Lovers. The video leads to a Facebook page on which people can choose one of the four Ashton characters and have him deliver a message of love or, if things aren't quite so rosy on the relationship front, a Dear John message.

In addition to the online elements of the campaign, out-of-home will appear in six markets (Los Angeles, New York and San Francisco, Boston, Phoenix and Denver).

Be sure to check out additional video below which highlight each individual character.

by Steve Hall    May- 2-12   Click to Comment   
Topic: Campaigns, Celebrity, Online, Outdoor, Social   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments







Stanton Optical


Featured FREE Resource: