How to Personalize Your Brand's Web Experience to Increase ROI

ibm_customized_web.png

What if when you went to a website to buy or read something you only saw exactly what you came to see? What if websites were specifically customized to your every need? What if every brand's website was a personalized experience designed just for you? Wouldn't you love that! Wouldn't your brand's customers love that! Of course they would. So how do you personalize your brand's online experience for your customers?

You download and read this IBM whitepaper, Marketing in the 4th Dimension: Four Keys to Personalizing the Web Experience. In this whitepaper, you will learn how to use data (both online and off) to personalize web experiences, develop customer profiles that will allow you to deliver those customized experiences and learn how some big brands accomplished this task.

by Steve Hall    Aug-22-13   Click to Comment   
Topic: Research   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments







Stanton Optical


Featured FREE Resource: