Burger King Celebrates Hatred of Pre-Roll Ads...With 64 of Them!
Working with Colenso BBDO and Flying Fish, Burger King New Zealand created 64 pre-roll YouTube ads acknowledging that fact people hate pre-roll ads. But they did it with a twist. Each of the 64 videos addresses the very content a person was trying to watch. Nothing like positively turning one of the most hated forms of online advertising into something that's actually amusing. Via.