7 Step Guide For Brands Using Content to Connect With Customers
This in-depth guide from Marketo and Kapost, entitled A Modern Marketer's Guide to Successful Buyer Relationships, is one of the best guides we've seen for marketers looking to use content to connect with customers and build lasting relationships.
The guide comes in the form of a workbook you can use to ensure you are maximizing your content marketing efforts.
In the eBook, you will find:
- Do-it-yourself exercises and worksheets to help you map out successful content campaigns
- Best practices for reaching the right buyers at the right time with the right content
- A look into Marketo's techniques for developing new buyer conversations into committed relationships