If Only Bud Light Were As Awesome Ads Its Super Bowl Ad

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We've got to hand it to BBDO which grabbed Arnold Schwarzenegger, Don Cheadle, Minka Kelly, Reggie Watts and a random guy to craft the most amazing adventure anyone could ever have. Well, a marketing-manufactured adventure, that is.

Here's the 3:45 version of the adventure that will be cut down to a :60 and a :30 for broadcast.

In the ad, a man named Ian is approached by an attractive woman in a bar and asked, "If I give you this Bud Light are you up for whatever happens next?" Ian being a normal dude who would do anything even for the most remote chance of getting the girl into bed (Oh come on, admit it! This is how guys think), says, yes.

He is then whisked away in a stretch limo full of more hot women and Reggie Watts on the turntable. He has a styling session with Minka Kelly, an elevator encounter with Don Cheadle (and a Llama), ends up at a party where every woman is a twin, encounters Arnold Schwarzenneger for a game of table tennis and, when the game ends and the walls fall to the ground, he ends up at an even bigger party at which One Republic is on stage.

The ad ends with "The perfect beer for whatever happens."

The adventure is truly amazing but it makes us wonder. What would happen if some hot chick asked us the same question while handing us a Newcastle? A date with Anna Kendrick. Because we'd totally be down for that.

by Steve Hall    Feb- 2-14   Click to Comment   
Topic: Super Bowl 2014   

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