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Man Arrives Home to Find House Re-Plumbed With Beer

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In a stunt only true beer lovers could love, Saatchi & Saatchi New Zealand teamed with a man's best friends, a group of beer technicians and a plumber to prank a man and his wife by re-plumbing their entire house with Tui beer.

When the man and his wife arrive home, they can't quite figure out what's going on when every faucet in their house is running with cold beer . Even the shower.

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by Steve Hall    Sep-23-13    
Topic: Guerilla



ANA Announces Multicultural Excellence Award Winners

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Today the Association of National Advertisers announced the winners of the 2013 Multicultural Excellence Awards. The Awards recognize ANA member companies and other marketers who produced outstanding multicultural advertising campaigns between June 2012 and June 2013.

The 2013 grand prize winner in each category will be announced at a ceremony during the ANA's 15th Annual Multicultural Marketing & Diversity Conference. The event will take place November 3-5 in Los Angeles, CA at the JW Marriott Los Angeles.

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by Steve Hall    Sep-23-13    
Topic: Industry Events



Grey Poupon Thanks Emmy For Not Winning

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So last night. The Emmys. As you may have heard, Grey Poupon was nominated for a Best Commercial Emmy for its Crispin Porter + Bogusky- created "The Chase" commercial. It didn't win. That honor went to Canon for its Grey New York-created "Inspired" spot.

Last night, Grey Poupon decided to release a concession speech made up of tweets and Facebook posts it solicited. At 6:41, the speech is epic...in length. And that's really all.

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by Steve Hall    Sep-23-13    
Topic: Video



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